Holly Astral: ‘The Art of Tarot’ Project

After seeing sneak peeks and behind-the-scenes pics from some of our favourite tattoo artists taking part in ‘TAROT the art of Tarot’ we couldn’t help but be intrigued!

We caught up with Holly Astral, the woman behind ‘TAROT the art of Tarot’ and Gravity Tattoo Studio to find out more about the project and how you can get your own piece of it… 

Poster for Tarot, The art of Tarot project by Holly Astral

What inspired you to start the ‘TAROT The Art of Tarot’ project? It just came up spontaneously! Me and the girls in the shop love reading tarot, and one day we started talking about how fun it would be to design some tarot cards between us, and the idea for the show just clicked into place! Since I got the keys to the building that is now Gravity Tattoo Shop I’d always said I’d like to hold an art exhibition in the ground floor reception area, and this seemed perfect!

You’ve taken part in exhibitions at galleries across Europe and America, was this part of your motivation for the tarot project? Totally! Before I was a tattoo artist I was a toy designer, and ran my own line of designer toys. During that time I put on a couple of collaborative art shows in London, and one in LA. Each one showcased toys which has been customised by other designers in the industry and were so much fun to put on. My main motivation for this show and those that I’ve organised in the past is to showcase the talent of those around me – I figured I’d put on the kind of shows I’d like to attend.

Poster for the Tarot Tattoo Project

What message do you hope to spread? I’m interested to get the conversation going about tarot cards, and how people view them. I am relatively new to the concept, having dabbled a little as a teenager. I had a very rough start to this year and got into it as I was looking for answers. I don’t believe in divination or mediums, rather my take on tarot is that whatever you latch onto within a reading is your subconscious trying to tell you about a part of your life you need to look a little deeper at, or maybe an answer that you already know and need permission to bring to the surface. We all have the answers to our problems inside of us and activities like tarot reading can help us to bring the answers to the surface.

The Tarot project aims to raise funds for Hula Animal Rescue, does that charity mean a lot to you? Absolutely! We raise money for them throughout the year, and last year put on a flash day to fund raise for them. Gravity is a vegan tattoo shop and animal welfare is important to us, Hula are a wonderful small charity doing great things for animals.

Sneak peak at the Tarot Project Exhibition

You’ve brought together 78 individual artists for the tarot project – how did you pick them? Well at first we were going to do just the 22 major arcana from the tarot deck, so we asked some friends if they’d like to design a card for the show and it just got bigger and bigger! Before I knew it we had the entire deck being created, we were just blown away by the response.

Is there a wide variety of styles, mediums and interpretations? It has been incredible seeing all the artwork come back for the show! We left it up to the artists how they wanted to create their cards – any medium was okay, the only proviso being that it needed to fit in an A4 frame for the show layout. We have paintings, drawings, digital artworks and even a couple of embroidered pieces in the show. Seeing how everyone interpreted their card’s meaning has been so fun to see, with so many unique and interesting designs coming back to us. All the pieces they’ve created for the show were available to purchase for £100 each (a steal!)

Will they only be available to purchase at the show? First dibs on purchasing artwork from the show will be given to everyone who attends on the night of the party (August 24th 6-9pm) with any remaining artworks sales being opened up to the internet in the weeks after the show.

Sneak peak at the Tarot Tattoo Project

Will tarot sets be available to purchase too? We can’t wait to do a reading with them! Yes! Pre-orders are now closed but were available through our big cartel: gravitytattoo.bigcartel.com/product/tarot-cards.

Celebrating the art, design and creativity of tattooing will the tarot project be exhibiting anywhere else before the pieces go to their new owners? Nope! Tarot is a one night event!

Holly Astral - The Art of Tarot Tattoo Project

You used to create your own plush toys ‘Cavey’ and even exhibited at ToyCon, was this integral to deciding to create a physical product from the exhibition? My background in product and the toy industry definitely helped, and I also recognised that not everyone can afford £100 for an artwork and wanted to make an item that everyone could afford, so they can still contribute to the charity. Making the deck of cards seemed like the perfect idea, and a great way to showcase all the great art from the show! We enlisted the help of a local printers to help us make the cards as fab as possible.

This is your first exhibition at your studio Gravity Tattoo Shop, has doing the Tarot project given you a taste for curating tattoo art exhibitions again? Absolutely! We’ll be doing another, different show, next year!

Tarot Tattoo Project Poster

Don’t miss the launch of ‘TAROT The Art of Tarot’ on August 24th at Gravity Tattoo Shop in Leighton Buzzard from 6pm- 9pm or follow over on Instagram for more information!

Interview by Amber Carnegie originally posted on the Barber DTS Tattoo Supplies blog. 

Wee Moody Judy: leather, pink and black tattoos

We’ve been following @weemoodyjudy on Insta for a while, we love her style – think black leather trousers and pastel pinks galore – her beautiful tattoos and her inspirational illustration work. Find out more in our chat…

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Photos: @ryanmormelo

Processed with VSCO with c6 presetWe totally love your style, where do you get your inspiration from? Thank you so much! My style is so intrinsic to who I am, and what I am going through during certain periods of my life. My wardrobe has definitely seen its fair share of experimentations through the years, all of which were fundamental to the development of where my style is today… regardless of how on point (or not!) each look was during that process! As a child I loved to wear my beloved pair of leather trousers and studded heeled boots. Stomping around in them I would feel so “grown up” and empowered!

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Other days, I would leave the house wearing an entirely pink outfit accompanied with sparkly trainers and a cutesy attitude. That juxtaposition has pretty much been a permanent fixture in my style ever since! My style has always helped me to discover a sense of self, and has became a way to visually represent how I feel.

When did you get your first tattoo? What was it and who did it? My first tattoo was a matching one with my late father when I was 19 years old – it was his first one too! We snuck out telling my mum we were having a “Father, Daughter Bonding Lunch,” which she unfortunately was not invited to. We skipped the fake lunch and drove ourselves straight to @blackdottattoo, and met with @tomtomtatts who did our tattoos for us. They were two Canadian rock formations called “inuksuk (inukshuk)” – we got these as a memorial tattoo for my cousin Luke, who was from the North Western Territories of Canada (Yellowknife) and who had died the previous year after just turning 22. I know that will always be my most cherished tattoo.

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What made you feel an urge to get tattooed and what do you like about being tattooed now? From a very young age, I always loved tattoos. Growing up I really didn’t know any adults with tattoos… or visible ones at least! Any time I was lucky enough to see someone with tattoos or colourful hair I was pretty much in awe, and knew I wanted to look like them when I was older. When I was twelve years old I even did a presentation in our school assembly: “when I’m older I want to be” about how I wanted to be a tattoo artist – all my slides containing half naked grizzly tatted men… this still makes my mum laugh. Although I’m not a tattoo artist today, it does make me happy knowing I am becoming that person my younger self always dreamed of looking like. Tattoos make me feel in control of my body, who I am, and how I present myself.

Processed with VSCO with kp3 presetTell us a little about all your tattoos… Currently I am only at the beginning of my tattoo journey, but so far it has been a very enriching and empowering process. My first tattoo with my dad will always be one of my most cherished experiences. I also have a pentacle hand poked on my sternum by @stickaroundtattoo, which I got with my housemates/coven when I lived in Melbourne. Recently I got that pentacle tattoo expanded by @jayrosetattoo to include cobwebs, a spider, and twigs from a bramble bush, which is significant to my childhood. I also have the word CUSTARD tattooed on my side, purely because of the sheer enjoyment I get while eating that golden goodness.

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Do you have plans for more? If so what and who by? Most definitely! I pretty much have my entire body planned out, and I’m very excited to see how my ideas materialise themselves by the artists I’ll be working with. Most of my tattoos are planned to be either botanical, witchy or mythological tales. My next one is going to be of Bacchus by Caravaggio and I’m trusting the lovely @patriciashim with that piece.

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So tell us… What do you do as job and what do you love about it? I am a stylist and an artist! I’ve styled for various freelance jobs, but I’ve just landed my first full -time position. I am fortunate to have a job that not only I love, but one that comes naturally to me. I recently started my own brand @WeeMoodyJudy, where I am selling prints and pieces of cool merchandise! In time I’ll be steadily expanding this to include clothing and accessories too – you can check out my website at weemoodyjudy.com. Being self employed is a tough gig and I often feel overwhelmed, but there truly is nothing more rewarding than seeing your work develop from concept, to design, to a tangible object which can be shared and enjoyed!

Tell us a secret… The name Wee Moody Judy was given to me as a child because I had serious “wee man syndrome,” which in Scotland means I was hella small with a LOT of rage.

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What advice would you give to someone who wants to get tattooed but feels nervous? I’m pretty wimpy when it comes to pain, so I definitely wouldn’t be able to do much to sooth their nerves apart from maybe offer them some paracetamol and tell them that it’ll all be worth it in the end. What’s a few hours of agonising pain compared to a life time of self love?

We love your Insta account, what do you hope to share with your followers the most? I hope to be loving and empowering/empowered by the women and queer people who I follow and who follow me. I want to share my art and looks and to be outspoken through them. I want what I share to be truthful to my own thoughts and experiences. I’ve found that when I’m most honest and vulnerable is when I can communicate best through my work. I use those moments of vulnerability and charge them with my own personal style and humour. I usually describe my work as a “fuck you”, but with a smile! So I hope that my followers can get their own sense of empowerment through the message I’m sending out.

Follow Judy on Instagram or visit her website.

The Tattooed Glam-Ma

We first met Mo Deeley, the self-proclaimed tattooed glam-ma back in 2011 at the London Tattoo Convention. The following year, we spent a day in her life up in Yorkshire. We told her story in our second print issue. Meet her here…

Photos: Heather Shuker

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I started getting tattoos in the late ‘80s after my divorce, a whistling worm on my ankle and two smaller ones on my shoulder blades, but never anything more than that. The bigger ones I have now were started in May 2011, when I went to my local tattooist to have the small ones on my back covered up. At the consultation, I explained that I was unsure what I wanted, but if I was a little bit younger I would have a full backpiece with a theme.

I honestly thought I was too old to get a full back tattoo. I’m 56-year-old grandmother. However, Tef the tattooist told me I should do as I want and it doesn’t matter at all about age – I should follow my heart. And so he started work on the back tattoo, which just seemed to creep over my shoulder and onto the front of my shoulder.

_MG_0189This was never enough and I kept thinking of different ideas, which we sat and discussed together. Then I started getting tattooed every weekend, I absolutely loved it. I also became very friendly with Tef the tattooist, which always helps, and I completely trust him.

I suppose my tattoo inspiration comes from happy memories of my childhood and, in a profound way, the loss of my dad spurred me on to keep going. I just thought life was too short. My Audrey Hepburn tattoo I got in memory of my dad, as we played Moon River at his funeral and I think he fancied her a bit.

 

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I’ve got six children, and my son who’s 20 still lives with me, so he gets very spoilt, he’s my baby – I even bought him a full sleeve for Christmas, he loves tattoos too. At first, my daughters were against the idea of me getting so many tattoos and kept telling me I needed to stop. But now I think they are quite proud that I am who I am. They were very quick to state, “That’s my mum” when we retuned from London to find Things&Ink were looking for me on Facebook

I had been at the London Tattoo Convention with my Husband, Paul, and I felt like I was being chased by the paparazzi. I’m a nan of 18 being followed by photographers from the USA and everywhere. I had been to a smaller event in Liverpool, but that was when I didn’t have as many tattoos. People would look at me, but nothing out of the ordinary. But when I was at the London Tattoo Convention – it was mental, I couldn’t sit down anywhere without people asking for a photo with me. I felt like Cheryl Cole [this was in 2011]. This reaction took my breath away. Paul spent most of the convention carrying a rather fetching handbag and vanity case for me, so I could oblige people who stopped me to look at my tattoos and pose for picture. I loved every minute of it. It was my photo taken by Things&Ink at the convention that has turned me into a bit of a celeb and won me a subscription to the magazine – which I adore [We had a competition to win a subscription to our print mag, we got got people to pose as it they were on the cover of the magazine and Mo won! Of course…]. I have never won anything before, and I couldn’t believe how many comments the photo received on Facebook.

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After that, I got invited down to London for the Things&Ink launch party. As soon as I saw the Things&Ink launch issue cover, I knew I wanted it tattooed on me. I was just unsure how to incorporate it into a design. I told Tef my intentions and we set to work on a design. I think 2012 was an amazing year in my life and I tried to incorporate this into my tattoo. I also have a Yorkshire terrier to represent the amazing time I had at Rockalily vintage salon – they have a salon dog called Ellington – even there I was treated like royalty. I feel like it is a place that I just fit in, with my vintage styling and tattoos showing. I am also adding a wallpaper pattern to the tattoo, which reminds me of my best friend Pat – she has just put up some new beautiful patterned wallpaper and has the best taste in interiors. Pat’s home is lovely and full of vintage knicknacks, which I love.

_MG_0086-2 (1)My grandkids, all 18 of them and another on the way, live very near to me, and sometimes my granddaughter comes in to see me when I am getting tattooed, she loves showing me off as her nan. Don’t think any of her friends have a nan quite like me, and they all seem to find it quite cool. My grandchildren call me Glam-ma and always bring their friends to meet me – they all say they wish their nan was more like me.

I live in a small mining village, Maltby in Rotherham, and seem to attract a lot of attention – some nice comments, but mainly stares from people who don’t know me. People I grew up with accept me as I am, I have never really been one to conform to other peoples idea of “normal.” My husband says I’m a prototype not a stereotype.

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I love big and bold clothing mainly in a ’50s style, I am also looking into collecting more garments from the 1940s. I have followed every fashion trend since my teens. Tartan, shoulder pads – the works. I love shoes and they used to be my overriding thoughts, but shoes have now been replaced by tattoos. I think about ink all the time.

I like to spend time with my family and friends, and I am quite lucky that Pat likes a lot of the same things I do. We can spend a whole day trawling vintage fairs and second-hand shops. I also often pop and see my daughter in the fish and chip shop she works, she recently won the Guiness world record for being the fast chip wrapper, so she’s a bit of a local celeb too. It must run in the family.

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My life in a nutshell – born in a sleepy mining village, married very young to a mine-worker, with whom I had five children, which kept me very busy. I think I only ever really wanted to be a mum and love having my kids around me. I divorced in 1989, went a little bit off the rails I think. But my second husband, Paul, put me back on track. We have been married for 17 years now and have a son together. Paul’s my rock, he’s so placid compared to me, so we’re the perfect fit. He treats me like a queen and I love him with all my heart. During our marriage, we have travelled around a bit, but we always end up coming back to Maltby, it’s our home. We ran a pub together in Scotland, but I missed my family too much. Home is where the heart is and I am a very content and happy lady, even if some people think I look a little out of the ordinary. ❦

Interview with blogger Pale Ginger Pear

We’ve been following Cara, AKA Pale Ginger Pear, on Instagram for a while. She talks openly and honestly about illness (she has lipedema and lymphedema), being fat and tattooed. We caught up with her to find out more – spoiler alert, she loves Disney tattoos as much as we do.

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076B09ED-0C9C-4FA7-9FA2-F67A696A679FTell us about your tattoo collection. When was your first? My first tattoo was a tiny roll of film on my left shoulder, it was done by Tyree Patrick of Big Nerd Tattoos – he is the only person I have been tattooed by. I had it done in the fall of 2002 shortly after finishing schooling for photography. Pretty quickly after that I added a camera to the right shoulder.

In 2006, I added some CD artwork. Then I took a few years off from getting inked. Before adding my gluten-free baking logo to my right wrist in 2013 (I am a celiac). July 15, 2014, my mom’s birthday (five years after she passed), I got a Wicked Witch and Flying Monkey from her favourite movie on my left arm in her memory. I remember thinking the Oz tattoo was big! In typical Ty fashion, he started talking to me about my next tattoo while tattooing me. The idea of an Ursula and Cruella half sleeve formed – which eventually evolved into my Disney Villain sleeve. As we were wrapping up the Disney Villain sleeve, he asked “what next?” I mentioned that the only other thing I liked enough for years was The Muppets. Next thing I know I was scheduled to start the thigh piece the following month. 

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What do you like about getting – and being – tattooed? I love getting tattooed. I enjoy the pain as crazy as that sounds. I jokingly call it “ink therapy”. Ty has been a sounding board during many sessions about all the crazy DMs and offers I receive (one guy even asked to buy my pubes). Ty has also been great at helping me ramble about possible ways to grow Pale Ginger Pear.

I love how being tattooed makes me feel. I know my tattoos are pretty amazing so it’s an easy way for me to brush off people staring at me. In my head I justify it to myself that they are looking at my ink not my fat arm.

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Do you have any more tattoo plans?  The Muppet thigh piece isn’t complete yet. There’s a spot above Swedish Chef beside Bunsen that I feel there is room for another Muppet. There will be some touch-ups and background added too, for sure. Other than finishing that, I don’t really have any plans for more ink. I like the contrast of one arm inked and the other pale and freckled. As much as that drives Ty crazy to be “unbalanced” and not take advantage of all that great “real estate”. We have talked about doing a pear with a tattoo on it but I can’t picture where it would be placed. 

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You are very open on social media about your illnesses and your size, do you think instagram transparency is important? How do you hope to inspire others? I think transparency is important to a degree. I keep my kid and my dating life (for the most part) off of my IG. I don’t feel they factor into what I’m trying to show about lipedema/lymphedema. It’s nice to have somethings about my life as mine that can’t be judged and picked apart. I already judge myself enough for being a single mom, I don’t need strangers adding to my self doubt. I also don’t post my weight as I don’t feel the actual number is going to change anything for the person reading it. People carry weight differently so my number might look different on other people, but it doesn’t change my conditions.

I hope to inspire people, especially women with lipedema and lymphedema, to embrace their body as it is. There is no reason to not wear the little black dress while wearing your compression stockings or showing off your large upper arms, thanks to lipedema.

Can you tell me what having lymphedema and lipedema means, and how it affects you day to day? Lymphedema is where the lymph fluid flows down but, in my case, doesn’t flow back up from my lower legs properly. The lymph flow pools in my lower legs causing swelling. I wear compression stockings daily to keep the swelling to a minimum. If I don’t, my legs feel super tight, almost like they can explode. Lipedema is when fat cells absorb lymph fluid, damaging the cells causing it to not react to diet or exercise like typical fat cells. Lipedema is a dull constant ache. It also is very sensitive to the touch and bruises easily. It hurts if I try to sit in a tight seat where the arms can’t be adjusted.

When were you diagnosed? I was diagnosed in 2008 with lower leg lymphedema. It wasn’t until about 2016 that I was told I had lipedema as well. Then it wasn’t ’til 2018 that I found out lipedema was the cause of my bigger upper arms. I had originally been told that it was just hips/thighs/buttocks. Lipedema is more frustrating to me because there isn’t much relief for it, short of liposuction to remove the damaged fat cells. But most US insurances don’t cover the cost of the liposuction as they view it as cosmetic.

Does it affect you getting tattooed? Lymphedema areas can’t be tattooed, which is why my Muppet piece will be just on my thigh. Cuts or injections are to be avoided as lymph fluid will leak out of the opening and can be difficult to heal. Before I started my thigh 6D8DD8B4-E490-466B-9EFC-5CED267A500Dpiece, I reached out to some specialists in lipedema asking about tattoos. They had no real information or studies on it. Basically, the replies back were: “Not really sure, but if you go through with it, update us afterwards.” It wasn’t until mid-summer last year that I realised I had already tattooed on lipedema damaged area with Ursula. It made a lot more sense looking back at how Ursula was harder to heal and seemed to be “too wet.” My thigh has been really tender during the actual tattooing. My skin puffs and pinks up in the lipedema areas pretty quickly and makes it more difficult for Ty to see the saturation of the ink. It also seeps lymph fluid, which can be annoying.

4C5C3166-DE34-4E48-82BC-9F11F8FF1D62Healing the thigh has been interesting. There is a very fine line of just enough ointment to keep it from being dry and cracking and too much that keeps it too wet that doesn’t allow it to scab over. The lymph fluid can cause some deep scabs which are really painful and sore. Ursula and The Muppets have been harder to heal than any of my other tattoos but not bad enough that it keeps me from completing my vision.

There are a lot of fat shamers online, how do you respond to haters? I tend to ignore the hate. I believe that they are just hurting, so they want people to hurt with them. There’s been a time or two that I’ve responded if I felt I could explain something in more detail to them. 

What made you start blogging and instagramming as Pale Ginger Pear? I started my IG (and website) as the result of a bet with someone very dear to me. “Schmidt” had felt that I would get a lot of followers due to dressing well for my size/shape and having a story to tell. I thought he was crazy. We playfully bantered back and forth about it. February 11 2018 I decided to start PGP Instagram to prove him wrong and for the longest time I thought I was. I remember hitting 50k and his reply was: “So no followers…”

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I often hear women say they don’t want to get tattooed on the parts of their body that they hate, but to me, tattoos are about owning your body and feeling happier in your skin in a way you can control, do you feel that too?  I NEVER used to show my arms. I hated how different my upper arms were in comparison to my forearms. But now I get so bummed when it starts to get cold again and I have to cover up my arm. I used to hide my legs and rarely wore dresses. Now I find myself picking out skirts or dresses, so when people talk to me about my tattoos, I can show them the Muppet thigh piece. My ink has helped me embrace my size and condition, things that I can’t really change. I feel more me with the brightly coloured ink than I ever did before. 

We feel that too. Follow Pale Ginger Pear on Insta and check out her blog.

 

Dreaming in gold

Alice Le Beau-Morley is a dreamy jewellery maker from London. I discovered Alice’s beautifully pastel Instagram feed sparkling with unique gold pieces one evening when I was scouring the social media platform for handmade earrings to upgrade my current piercings with. I was immediately drawn to Alice’s delicate, handmade earrings, rings and septum rings, that all looked so lovingly crafted and designed. 

Words: Rosalie Hurr

Alice in her home studio
Alice in her home studio

How did you start hand making jewellery? I trained as a piercer when I was 22, as I love piercings (I have around 30!) I hadn’t really considered piercing as a career as its notoriously hard to get into so I just didn’t think it would be possible for me. But luckily I was offered an apprenticeship by an old friend and I jumped at the chance. I’ve always loved piercings, jewellery and styling peoples ears so it was ideal, plus working in a laid-back environment like that really suited me.

I ended up working in studios around London for four years, before I enrolled onto an evening class at the Working Men’s College in Camden to learn the basics of jewellery making, this was back in 2014. I took the classes purely for fun, and there was a lot of trial and error, but it was always something I’d wanted to try. From the first class, it all just clicked, and I knew that it was what I wanted to do.

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The classes really inspired me, and I built a small jewellery bench from an old kitchen cupboard door and some mismatched legs from Ikea. It was very wobbly and I only had a few jewellery making tools. I taught myself a lot too, with YouTube videos and books. Alongside the classes I was posting some of the bits and bobs I was making on my piercing Instagram and people would comment asking where they could buy one of the things I had made. That’s when I decided to set up an Etsy shop, although I had no idea if it would work out! I was very lucky to have my boyfriend (now husband) who supported me for six months to see if I could get my shop off the ground.

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What inspires the pieces you create? I love going to folk museums and looking at handmade crafts. Although to me, crafts are something much more tangible and made for wearing or being used, not for hanging in a gallery where you’re not allowed to touch them! I have such a strong connection to crafts that have been made by hand, as the makers tend to use skills that have been passed down from generation to generation. I just love the idea and sentiment behind this. I also love traditional jewellery that is made using rudimentary techniques, something that you can really tell is handmade, is so beautiful to me.

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I’m heavily inspired by folk art, weaving and particularly Polish and Hungarian embroidery. I enjoy knitting and embroidery, and I think piercing and jewellery making are similar, I love anything small and fiddly. I can happily make tiny  studs for ears and lips for a solid nine hours and then knit for the rest of the evening. Originally I didn’t consider making piercing jewellery at all as I just didn’t think I would be able to do it by hand, but I spent a long time working on the idea and coming up with the labrets you see in my shop today – and I am really proud of them. People would enquire all the time and ask if I could make them studs for their tragus or helix piercings and I would always say no. I couldn’t figure out a way to make them secure enough that I would be confident in putting them in my shop. I tried so many different ways of making them and eventually I got there. They are so comfortable, super secure and have become one of my bestsellers. That’s why I love them, because I spent so much time working on making them perfect for my customers and it feels really good to have achieved that.

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With my own pieces, I feel so happy that somebody wants something that I have made with my hands, it means so much. I also try to support other makers too, that person imagined this thing and put care into creating it, it’s special to them so it’s special to me too. I also adore the wabi sabi quality to handmade objects, you can really see the touch of the person who created it. I feel like I value my handmade things more, like they have a little touch of magic to them. I hope people feel the same about my work.

How would you describe your style, do the pieces you create reflect a part of you? I tend to make things that I would want to wear, I love cute motifs like stars, moons, seashells and flowers. About five years ago I made the decision to only wear colours I really adore. Now I wear a very limited colour palette and everything I own is a cute colour, mainly pink and lilac. My branding and packaging is cute and colourful too, and really it’s an extension of me.

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What advice would you give to other young women who want to start their own business or follow a creative pathway? I didn’t go to university and I think there are so many more options out there today. If there is something you are already interested in fashion, jewellery or drawing, just immerse yourself in it and do it every day. Don’t underestimate the power of the internet, get yourself out there on Instagram, show people the passion you have for what you do. Be prepared to work harder for yourself than you ever have in any other job. Nothing compares to being my own boss and making jewellery. I have absolute satisfaction from mastering a skill and constantly building on it all while supporting my family at the same time.

Visit aliceruby.com (warning: you will want everything.)